Cookies & Privacy Policy

Information about cookies on villahome.se

JCB trading AB, corporate ID no. 559170-9612, wishes to inform you through this policy about our use of cookies, pixels, and other tracking tools (collectively "Cookies") on www.villahome.se ("Website"). Our purposes for using cookies are to provide our visitors with the best possible service, ensure a functional Website, and utilize analysis and advertising opportunities.

What is a cookie?

A cookie is a small text file containing information that is stored on your computer when you visit a website. Cookies can enable the website to remember some of your actions and preferences so that you do not have to enter them again when you return to the website or navigate from one page to another. For more information on how cookies work, please see www.allaboutcookies.org.

Our cookies

We use the following types of cookies on our Website.

Necessary cookies

We use necessary cookies on the Website. These cookies enable the services you have specifically requested and are essential for the Website's functions. For example, we must have necessary cookies for shopping carts and payment options to work. These cookies are stored for a maximum of 12 months. Please note that certain Website functions cannot be provided without these cookies.

Analytical cookies

These cookies collect information about how you use the Website, such as which pages you visit most often and if you receive error messages from the Website. However, these cookies do not collect information that identifies you. All information collected by these cookies is aggregated and anonymized. The purpose of these cookies is to improve the Website's function. These cookies are only used if you consent to them.

Advertising cookies

These cookies are used to customize and deliver advertisements that are relevant to you and your interests. They are also used to limit the number of times you see an ad and help us measure the effectiveness of advertising campaigns. They are usually placed by third parties with Villahome's permission. These cookies remember that you have visited the Website, and this information may be shared with other recipients such as advertisers. These cookies are only used if you consent to them.

Third-party cookies

We also use third-party cookies from Google Analytics to analyze our website users' behavior at an anonymous and aggregated level. Villahome's processing for these purposes is only based on your explicit consent. Villahome is the data controller for the use of Google Analytics on our Website. Google is a separate data controller for the processing that occurs through its own cookies. Google's ability to use and share information about your visit to our Website is limited in accordance with the Google Analytics Terms of Service (http://www.google.com/analytics/terms/us.html) and Google Privacy Policy (http://www.google.com/intl/en/policies/privacy/). These cookies are only used if you consent to them. These cookies are stored for a maximum of 12 months.

Information about privacy on villahome.se

When you entrust Villahome with your personal data, it is important to us that you feel secure. We value your personal integrity. Your personal data is treated with the utmost respect and in accordance with applicable legislation. This policy describes how we collect and process your personal data when you visit our website and use the services offered there.
All personal data processing takes place in accordance with the Data Protection Regulation. The data controller is JCB trading AB (corporate ID no: 559170-9612).

By placing your order or creating a "My Account", you agree that we store and use your data to fulfill and provide the service you can expect from us.

What is personal data?

Personal data is information and data that can directly or indirectly be attributed to a living physical person. Examples of personal data include name, social security number, address, email address, and phone number. It can also include customer numbers, encrypted data, and various types of electronic identities such as IP numbers.

What personal data do we collect and why?

Information you provide when you become a customer of Villahome.se.
When you become a customer of Villahome, we collect your contact details: name, address, email address, phone number and, where applicable, social security number. We also collect information about delivery method, any pick-up location, and IP address. The purchase agreement we have entered into with you constitutes the legal basis for the processing of your personal data and is necessary for us to fulfill our legal obligations and perform this agreement with you regarding, for example, delivery and payment.

Information collected during personal contact

When you contact customer service via, for example, email, phone, or chat, we collect the personal data you provide to us. We do this to answer your questions and to handle your case. This may include, for example, your name, email address, and order number. We also collect information you choose to provide to us regarding, for example, health status or medication. If your question concerns a complaint, we will process your information to fulfill our obligations under applicable consumer legislation. We do this based on the legal basis derived from our purchase agreement with you.

How do we use your personal data?

Fulfilling entered agreements
We process your data to identify you as a customer, manage and deliver your order, and to handle invoicing and payment. We also process your personal data to be able to assist you if you contact us with questions, comments, or, for example, a complaint.

Information about products and services

We use your personal data for email newsletters with information about our products and services. You can withdraw your consent to receive newsletters, campaigns, and offers at any time by contacting customer service or using the unsubscribe link provided in each newsletter.
We will never disclose your information to unauthorized parties or sell it to external parties.

Cookies and analytics tools

Villahome uses cookies on our website www.villahome.se. The use of cookies and other analytics tools may involve the processing of personal data. A cookie is a small text file containing information that is stored on your computer when you visit a website. Cookies can enable the website to remember some of your actions and preferences so that you do not have to enter them again when you return to the website or navigate from one page to another. For more information on how cookies work, see www.allaboutcookies.org. We use necessary cookies on the website. These cookies enable the services you have specifically requested and are essential for the website's functions. For example, we must have necessary cookies for shopping carts and payment options to work. Necessary cookies are processed based on Villahome's legitimate interest in providing a functional website. The processing of your personal data for these purposes is very limited, and Villahome's interests outweigh your interests in not having your personal data processed for these purposes. These cookies are stored for a maximum of 12 months. We also use third-party cookies from Google Analytics to analyze the behavior of our website users at an anonymous and aggregated level. Villahome's processing for these purposes is only based on your explicit consent. Villahome is the data controller for the use of Google Analytics on our website. Google is a separate data controller for the processing that occurs through its own cookies. Google's ability to use and share information about your visit to our website is limited in accordance with the Google Analytics Terms of Service (http://www.google.com/analytics/terms/us.html) and Google Privacy Policy (http://www.google.com/intl/en/policies/privacy/). These cookies are stored for a maximum of 12 months. You can withdraw your consent to cookies and analytics tools at any time by clicking here or by contacting us at info@villahome.se.
For more information about our cookies and analytics tools, please see our  Cookie Policy.

With whom do we share personal data?

Payment solutions 
Legal basis: To fulfill the purchase agreement.
To be able to receive payments, handle invoices and payments, we share data with Klarna. Klarna will collect personal data about you in connection with payment. Klarna is thus the data controller for this data according to the company's terms. See Klarna's terms for more information.

Shipping companies/Freight companies 

Legal basis: To fulfill the purchase agreement.
Our shipping companies receive the personal data required to fulfill and deliver your order.

We never disclose this information to third parties. We may only verify your identity when you consent to it. We may also retrieve your data if required to investigate any discrepancies.

Cookies

Legal basis: Consent
We share analytics data via third-party cookies for marketing and web analytics to improve our services. We use the Google Analytics tool to improve content, navigation, and structure on the website. All processing of your personal data is anonymized and encrypted. 

Direct marketing 

Legal basis: Consent from customer
To send you information about our products and services, we use an external CRM system where we store your email address. You can unsubscribe at any time, either via the link in the newsletter or by contacting our customer service.

Imbox 

Legal basis: Legitimate interest assessment
When you use our chat, contact form, and/or FAQ, personal data such as phone number, name, address, email, IP number, and the information you provide may be stored.

Authorities

Legal obligation 
Upon request, we may be obliged by law and official decisions to disclose certain personal data, for example to the Police in connection with criminal investigations.

Other 

Legal basis: Legitimate interest assessment
We may also share information with potential buyers if we were to sell all or parts of the business or in the event of a merger.

How long we store your personal data

We store personal data as long as there is a legal basis, a documented purpose for the processing, or an ongoing customer relationship. We have ongoing routines that ensure that we do not store unnecessary personal data, and we minimize the storage period as much as possible. Normally, we store your customer data for a maximum of three years from your last customer contact. However, we store data required by the Accounting Act for up to eight years.

Transfer to third countries

As a general rule, all processing of your personal data takes place within the EU/EEA. For certain limited services, such as third-party cookies, personal data is transferred to countries outside the EU/EEA, including the USA, which may have a lower level of protection for personal data than within the EU/EEA. The transfer is based on our legitimate interest and is necessary for us to enable the provision of our services. When transferring personal data to countries outside the EU/EEA, we use the European Commission's standard contractual clauses to ensure an adequate level of protection for your personal data. The standard contractual clauses can be found via the following link: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc/standard-contractual-clauses-international-transfers_en. If you would like a specified list of our third-country transfers, you can contact us at info@villahome.se

How we protect your personal data

We have taken appropriate security measures to protect your personal data against loss, misuse, and unauthorized access. The number of people who have access to your personal data is limited. Only those of us who need to process your personal data have access to it. The suppliers with whom we share personal data will only process it on our behalf and do so in accordance with our instructions.

We use industry standards to store, process, and communicate sensitive information securely, e.g., SSL/TLS, PGP, and one-way hash algorithms.

Everyone working in healthcare, both public and private, works under confidentiality and secrecy. This also applies to employees and all staff working at Villahome Sverige AB.

You decide about your personal data

You have rights when it comes to our processing of your personal data. You have the right to:

  • Request information about our processing of your personal data.
  • Have inaccurate personal data concerning you rectified or completed.
  • Object to the processing of your personal data if it is based on Villahome's legitimate interest, unless Villahome can demonstrate compelling legitimate grounds for the processing that override your interests. You always have the right to object to the processing of your personal data for direct marketing at any time.
  • Demand that the processing be restricted, provided that Villahome does not have a legal right to continue the processing.
  • Have your personal data erased if the personal data is no longer necessary for the purposes for which it was collected or otherwise processed, if you withdraw the consent on which the processing is based, if you object to the processing and there are no legitimate grounds for the processing, if the personal data has been processed unlawfully, or if the personal data must be erased to comply with a legal obligation.
  • Receive the personal data that you have provided to Villahome in a structured, commonly used, and machine-readable format and to transmit these data to another data controller if the processing is based on consent or agreement (data portability).
  • You have the right to withdraw your consent at any time by contacting us using the contact details below or by using the unsubscribe link provided in all campaigns, offers, and newsletters we send to you.

If you have any questions or wish to exercise any of your rights, please contact our data protection officer at info@villahome.se. Copies of your personal data will be sent without undue delay to your registered address. If you have any objections or complaints about how we process your personal data, you have the right to lodge a complaint with the Swedish Authority for Privacy Protection.

Villahome reserves the right to make changes to this privacy policy at any time, to the extent necessary to remedy disruptions or meet new legal and technical requirements. All changes to this privacy policy will be published on the website.

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Last updated: 2023-10-20